Best Gift Cards to Resell in 2025 (And the Worst)
If you're looking to flip gift cards for cash or want the highest payout when selling, not all brands are created equal. This guide ranks the most profitable gift cards to sell in 2025 — including Amazon, Walmart, Target — and highlights the cards with the lowest resale value so you can trade smarter.
🟨 Introduction
Gift card resale has become a reliable way to turn unused digital assets into cash — fast. But here’s the catch: the brand on your card determines just how much cash you’ll get. In 2025, the resale market is more competitive than ever, and payout rates vary widely. Whether you’re selling occasionally or reselling frequently, knowing which cards perform best can boost your returns.
🟩 Top 5 Best Gift Cards to Sell in 2025
Here are the gift cards with the highest resale rates this year, based on verified platform data:
- Amazon – 💰 Avg. Payout: 92–95%
Universally accepted, always in demand, and offers excellent liquidity. - Walmart – 💰 Avg. Payout: 88–92%
Widely redeemable for essentials. Maintains strong resale value. - Target – 💰 Avg. Payout: 85–89%
A go-to for shoppers nationwide. Steady demand keeps resale rates high. - Sephora – 💰 Avg. Payout: 83–87%
Popular among beauty enthusiasts, especially during promotions. - Best Buy – 💰 Avg. Payout: 80–85%
Tech gift cards hold value, especially when iPhones or consoles are hot.
🟥 Gift Cards With the Worst Resale Value in 2025
Not every gift card is worth reselling. These cards tend to offer low payout rates (sometimes below 50%) and are harder to liquidate:
- Subway / Fast food chains – Low demand, low face value denominations.
- GameStop – Declining retail presence = lower resale interest.
- Local store gift cards – Limited redemption area = poor liquidity.
- Prepaid Visa/Amex with restrictions – High fraud risk, poor platform support.
👉 Pro Tip: If you’re unsure, check payout estimates before accepting or purchasing a card.
📊 2025 Trends in Gift Card Resale Rates
- Digital cards outperform physical: They’re easier to verify and faster to resell.
- Bulk rates are climbing: Frequent sellers can access better tiered payouts.
- New market entrants: Gift cards for services like Uber, Instacart, and Airbnb are gaining traction.
✅ Final Thoughts
If you’re serious about maximizing your returns from gift card resale, choose the right brands. Stick to cards with broad use cases and strong resale demand — Amazon, Walmart, Target — and skip cards with limited appeal. The market is evolving, and staying informed keeps you ahead.
Ready to trade? Buy or Sell your gift card instantly with LiquidNow →
